It has recently been announced that Oscar winning actress Charlize Theron is to become the new worldwide muse of Breil Milano.  Ms Theron was not only selected for her natural beauty, but also because she epitomises the essence of the modern woman; exquisitely combining sensuality and determination, sophistication and down-to-earth attitude, elegance and simplicity.  Theron perfectly expresses the new Breil Milano mantra - TOUCH, FEEL, BREIL - three passionate words that will appear in all Breil Milano advertising both print and film.

Under the terms of the multi-year contract, Charlize Theron is to star in the Breil Milano advertisements on TV, press, cinema and outdoor in all countries where the brand is featured.  Within the ads Charlize will be wearing rings and necklaces from the stunning Eden collection, and watches from the Eros collection.

Breil Milano is the most prominent life-style brand of the Binda Group, and since 1906 has established itself as the leading watch and jewel manufacturer in Italy.  Breil Milano enjoys 20 flag-stores around the world and is distributed in more than 5000 retail stores in 40 Countries.

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