Every season, fashion designers present their latest creations on the runway and magazine editors pick and choose from the wares to determine what’s “in.” What if your personal style goes against the grain of seasonal trends? What if updating your wardrobe every year is not in your budget? What if you had access to style experts with a completely different viewpoint about fashion who were willing to share their knowledge? The answers to these questions, and many others, may now be found in one ultra-hip volume, The Cheap Date Guide to Style by Kira Joliffe and Bay Garnett, the editors of the wildly successful British anti-fashion magazine, Cheap Date.

The one and only rule of the Cheap Date philosophy is that there are no rules. The key to cultivating successful style should be a fun, exciting, and empowering adventure into personal tastes, not to mention thrift stores, garage sales, grandma’s wardrobe, as well as department stores and high-end couture boutiques. No matter where a garment is purchased or found, or how much it costs, if it makes you feel beautiful, sexy, and sassy, you’re on the right path.

Kira and Bay think outside the box when it comes to what makes someone stylish. They share their time-tested methods of developing personal style without depleting bank accounts, without frustration, and without looking like a cookie-cutter fashion victim. A number of the world’s most stylish men and women are interviewed, including underground fashion icon, Chloë Sevigny, recording artist, Kelis, the extraordinaire Karl Lagerfeld, and one of fashion’s most powerful and intelligent people, Camilla Nickerson, fashion director of W magazine.

The Cheap Date Guide to Style is a fresh and iconoclastic peek into an alternate fashion universe.

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